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PRO.MOTION PROJECT INFO

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What is PRO.MOTION?

PRO.MOTION is a project within the framework of the Intelligent Energy Europe programme of DG TREN. The aim is to facilitate energy efficient transport forms in the joint field of housing and mobility and to reduce the need for transport by providing services and facilities, which replace transport services. The main tasks of PRO.MOTION are implementing new applications, educating key players and disseminating the project’s results.

Why deal with mobility at home?

PRO.MOTION aims to change mobility behaviour by influencing people’s travel decisions where the most important ones are made: at home. The usual assumption that we travel to various destinations as part of one daily journey is incorrect. Instead of travelling from home to work, from there to shopping and right afterwards to a leisure time activity, we usually travel from home to work and back, and subsequently from home to the shops etc. Home therefore plays a central role where decision making about transport issues is concerned!
At home the decision about the mode of transport can be taken anew each time. So far however, despite the central role regarding decisions about transport, this fact has been largely neglected. Efforts to design transport systems usually focus on single trip purposes such as the way to work or to school. PRO.MOTION wants to shift the focus back to people’s homes, thereby making use of the big potential for energy efficient transport, since these days, up to 80% of all journeys start at home.

What's the situation today?

The conditions for more sustainable mobility patterns from home are both very promising and conflicting at the same time. Instead of the car, bicycles, public transport and walking could be chosen for each trip. Then, the finding of a parking space would not be an issue and other decisions may be taken freely as well. Nevertheless there are severe problems since, compared to the car, the accessibility of the alternative means of transport varies considerably. While the car is parked in or very close to the home, bicycles often need to be carried in and out of the building or are parked outside without protection from the weather. Public transport might require a walk of at least several hundred metres, as well as the purchase of a ticket.

What will be done?

The main objective is to reduce the favourable position of the private car and to strengthen the attractiveness of sustainable transport. Additionally, a reduction of the number of trips is in the main focus as well. The main target group are inhabitants.
PRO.MOTION is an application focused project. The improvement of sustainable transport solutions for housing areas is realised by pilot projects in 13 countries. Within these, PRO.MOTION follows an integrated approach:
  • The objective conditions like infrastructural planning or organisational measures will be improved, like the pedestrian network or bicycle connections to neighbouring city districts.
  • People’s perception of energy efficient transport need to be corrected and awareness for the subject will be created by showing personal benefits through e.g. individual mobility counselling or joint workshops.
  • Motivating and informing people (existing and potential users to start changes) for trying and using energy-efficient modes of transport and mobility services (e.g. travel plans, car sharing schemes, demand oriented public transport) achieving change of transport behaviour.

Moreover, PRO.MOTION addresses the main key players active in the field of housing and mobility. These are particularly construction and property management companies, local authorities, public transport providers, tenant associations, management / energy agencies and spatial planners. PRO.MOTION’s task is mainly to raise awareness for the advantages of dealing with the field of housing and transport. Benefits for the key players are e.g. the creation of a new service field for property management companies or lower construction costs for new constructions and redevelopments. Please have a look at the Target Groups to find out more!
 
 
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